Google Working on New Short Video Filter for Google Search App

Google Working on New Short Video Filter for Google Search App

Google is reportedly developing a new feature for its Google Search app for Android that will allow users to easily find short video content from various platforms in one centralized location. This new feature could potentially revolutionize the way users search for and view short videos on their mobile devices.

As reported, the Google Search app might soon include a Short Video filter that will aggregate content from popular platforms such as TikTok, Instagram Reels, YouTube Shorts, and others. This feature aims to streamline the process of searching for short videos by providing users with a convenient way to access all short video content in one place.

Potential Impact on User Experience

If this new filter is officially released to users globally, it could significantly enhance the user experience by eliminating the need to manually search for short videos on different platforms. Users will be able to simply type in a keyword and access short video content from various sources without the hassle of switching between platforms.

Google’s History with Short Video Features

This is not the first time Google has experimented with making short videos more accessible to users. A previous attempt in 2020 involved testing a dedicated carousel on Android that would curate short videos based on the search keyword. However, this feature was never rolled out to users, suggesting that Google is constantly exploring new ways to enhance the search experience.

While the Short Video filter feature shows promise in simplifying the search for short video content, it is important to note that not all experimental features make it to the final product. The disappearing filter in the current version of the Google Search app could indicate that it is still in the testing phase and may undergo further development before being officially launched.

In addition to the Short Video filter, Google is also working on a Gemini AI toggle feature that will allow users to switch between Google Search and Gemini AI interface. This toggle will enable users to access the chatbot for generating content and performing chatbot-specific tasks. The feature is expected to be rolled out globally in the coming weeks, offering users a new way to interact with search results.

Overall, the development of a Short Video filter for the Google Search app represents Google’s ongoing efforts to innovate and enhance the search experience for users. By providing a centralized platform for accessing short video content, Google aims to streamline the search process and make it more convenient for users to discover and enjoy short videos from various platforms. As the technology continues to evolve, users can look forward to more features and enhancements that cater to their evolving needs and preferences in the digital landscape.


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